Archive for July 30th, 2003

Americans continue to say a resounding “No” to cold calls

July 30, 2003

In my Weblog of June 30, 2003 (Americans say no to cold calls),
I had mentioned that the “Do Not Call Registry” had million users registered
within 24 hours of the legislation on June 27th (that bars cold calls and in
turn partly controls database marketing). Interestingly, the trend was
followed up and by July 26th there were 27 million users who had registered
(as per Economist). Intereting isn’t it? With 65 million calls a day and $ 100
billion in sales tele-marketing for sure will be different; while the
corporate sector may NOT be happy, the millions of consumers will have a
good uninterrupted dinner, and a healthy life too